The Best Digital Products & Services to Sell When Starting Out
As a content creator, monetizing your audience effectively is key to sustainable success. Digital products and services are among the best ways to generate passive income and build a scalable business. This guide will explore the best profitable digital products and services you can sell, ranked from the lowest to the highest pricing range.
1. Templates & Printables
Want to sell in bulk and make money while you sleep? Templates are the way to go. Whether you're creating social media graphics, Notion dashboards, or full-fledged web templates, people will pay for time-saving solutions. The more time you save your clients, the more you can charge.
✅ Create high-quality designs with customizable branding
✅ Offer bundles for more value and to increase average order value
✅ Keep templates niche–specific (e.g. fitness coaches, startup founders, photographers)
❌ Don’t overcomplicate your designs - make them easy to edit and customize
❌ Don’t ignore updates - keep templates fresh with new trends
❌ Don’t steal other people’s designs and sell them as your own–always create original work
2. Presets & Filters
If you love creating that perfect instagram look, why not sell it? Presets and filters let creators give their audience a quick way to achieve a signature aesthetic. Whenever it’s Lightroom presets for photographers or video filters for content creators, people will pay to get that polished, pro look without spending hours tweaking settings.
✅ Showcase before-and-after results for maximum impact
✅ Offer preset packs instead of single filters for more perceived value
✅ Provide a tutorial or user guide to help customers apply them correctly
❌ Don’t sell generic presets - create niche ones (e.g, moody, cinematic, pastel)
❌ Don’t price single presets - bundle them instead
❌ Don’t forget the compatibility - test on multiple devices and software versions
3. eBooks
If you’ve got knowledge to share, an e-book is one of the easiest ways to package and sell it. Whether it’s a fitness guide, business strategy, or content creation tips, people are always looking for easy-to-follow advice from experts like you.
✅ Use a structured format (step-by-step, case studies, checklists)
✅ Design an engaging cover and layout to make it more attractive
✅ Bundle with bonus resources like templates or video walkthroughs
❌ Don’t write an overly generic book - target a specific audience
❌ Don’t underestimate the design - a boring PDF won’t sell
❌ Don't be afraid to share value - don't gatekeep
4. Community Memberships
Got an engaged audience? Give them a place to connect with you (and each other) while earning recurring revenue. Whether it’s an exclusive group, a paid mastermind, or a niche membership, people are willing to pay to be part of something valuable.
✅ Provide consistent value through live sessions, exclusive resources, and support
✅ Create structured engagement (weekly Q&As, challenges, AMAs)
✅ Offer tiered pricing for different levels of access
❌ Don’t neglect the community - it needs regular engagement
❌ Don’t overpromise and underdeliver – be clear on what members get
❌ Don’t make it all about you - encourage peer-to-peer interaction
5. Online Courses
Want to turn your expertise into an evergreen income stream? Online courses are the way to go. Whether you teach social media growth, design, or business skills, people will pay for well-structured, step-by-step training that helps them reach their goals.
✅ Break lessons into short, digestible modules
✅ Include quizzes, PDFs, and exercises to keep students engaged
✅ Offer a community or Q&A support to increase perceived value
❌ Don’t create long, boring lectures - keep videos short and action-driven
❌ Don’t skip student feedback - refine your course over time
❌ Don’t underprice - premium content deserves a premium price
6. Coaching & Consulting
If you’d rather work with people one-on-one, coaching and consulting might be the best fit. Whether it’s business, fitness, mindset, or another niche, clients are willing to pay top dollar for personalized advice and accountability.
✅ Sell packages (e.g., 5-session bundle) instead of single sessions
✅ Offer VIP support (private chat, extra resources)
✅ Use Flowlance for automated scheduling & instant payouts
❌ Don’t undercharge for your time - price based on transformation, not duration
❌ Don’t be too broad - niche coaching converts better
❌ Don’t forget client testimonials - social proof drives sales
7. E-Commerce & Physical Products
Want to turn your brand into something physical? Selling merch or beauty products is a great way to create a deeper connection with your audience. Whether it’s print-on-demand or custom products, your community will love repping your brand.
✅ Offer limited edition drops
✅ Make sure the product aligns with your brand
✅ Use high-quality mockups
❌ Test samples before launch
❌ Don’t neglect shipping costs and profit margin
❌ Don’t use boring packaging - make it feel special
